On the afternoon of May 29, the lecture hall of the High School Attached to Tsinghua University ushered in a feast of the collision of wisdom and technology。The lecture with the theme "Computing reshaping the Extension of Media - Generating the future, generating Value" was successfully held here。The lecture invited Professor Shen Hao, second-level professor, doctoral supervisor of Communication University of China and chief scientist of Big Data of the State Key Laboratory of Media Convergence and Communication, as the keynote speaker。Present at the event were Mr. Bai Xuefeng, Vice President of Tsinghua High School, Mr. Zeng Jianchuan, director of Senior One, and all the students of Senior One。
At the beginning of the lecture, Li Sirui introduced the topic with a simple and powerful opening statement。Starting with Intelligent Generated Content (AIGC), Professor Shen Hao deeply analyzed the breakthrough applications of AIGC technology in video, image, language, text and sound processing。He pointed out that AIGC is not only the progress of technology, but also the innovation of media interaction, which opens up a new vision for us。
![](/__local/7/06/17/232E4D60C9871C1BE08EC9B5E1E_04E10088_17BD5.jpg)
Beginning of Professor Shen Hao's lecture
Professor Shen Hao demonstrated the practical application of AIGC through a series of vivid examples。For example, he mentioned recent advances in the fields of automatic generation of news stories, intelligent image recognition and generation, natural language processing and generation, and personalized recommendation systems。These technologies not only improve the efficiency and accuracy of information dissemination, but also provide new tools and means for creative and artistic expression。
![](/__local/4/51/E8/AAA7AAAA1FF6B7577A1D4BE3C0C_7BEE5F14_1F06B.jpg)
Professor Shen Hao gave examples to the students
In the lecture, Professor Shen Hao also explored the far-reaching impact of big data and artificial intelligence in modern media and social life。He mentioned that the integration of big data and artificial intelligence has not only changed the communication mode of traditional media, but also had a profound impact on all aspects of social life。For example, the intelligent recommendation system makes personalized content recommendation according to the user's interests and behaviors, which greatly improves the user experience;Public opinion analysis technology helps governments and enterprises to understand the public's views and emotions in a more timely manner, and provides a scientific basis for decision-making。
At the end of the lecture, Professor Shen Hao proposed the importance of harmony between science and art。He believes that the development of science and technology is not only to meet people's material needs, but also to improve the quality of people's spiritual life。The combination of science and art can not only produce more innovative results, but also inject new vitality into the development of the country's new quality productivity。
The content of Professor Shen Hao's lecture is profound and simple, with both theoretical height and practical depth, which benefited the teachers and students present。Through this lecture, the students not only have a deeper understanding of intelligent media technology, but also stimulate their strong interest in the future development of technology and imagination。
After the lecture, Vice President Bai Xuefeng, on behalf of the university, presented Professor Shen Hao with the appointment letter of Shuimu Lecture Hall, thanking him for his wonderful lecture and hoping to have more opportunities to communicate and cooperate with Professor Shen Hao in the future。Subsequently, the student representatives presented flowers to Professor Shen Hao, expressing the respect and gratitude of all teachers and students。The lecture ended successfully with warm applause。
![](/__local/9/6B/47/CDAFAB911AD8670E53AAD4BA87B_7805CF9A_1C752.jpg)
Vice President Bai Xuefeng presented the letter of appointment for Shuimu Lecture Hall to Professor Shen Hao
The lecture not only provided a rare learning opportunity for the students, but also injected new vitality into the science and technology education of the school。Through Professor Shen Hao's explanation, the students deeply realized the importance of intelligent media technology in the future society, and enhanced their interest and confidence in scientific and technological innovation。I believe that in the future study and life, they will pay more attention to the development of science and technology, and strive to become a pillar of social progress。
![](/__local/1/3C/BD/6C2CEACB9F68347FD279DCF5E47_C4B5777A_1E4F0.jpg)
Student representatives presented flowers for a group photo
Tsinghua High School has always been committed to cultivating well-rounded talents, and this lecture undoubtedly adds a new footnote to the school's educational philosophy。We look forward to more such lectures and activities to provide more abundant resources and platforms for the growth and success of students。
Text: Xu Zhuoyao
Photo: Sun Yuxuan and Wang Jiayi
Review: Xuefeng Bai, Ruizen Yang, Yifei
Edit: Administrative Management Center